California flashlight maker is close, but it's still a rough road
Anthony Maglica has lived the American Dream – arriving in booming post-war United States as a penniless young man, he made his way to California in a rusty Studebaker, worked hard and saved just enough money to start his own business. He parlayed the humble sum of $125 into a business empire.
Maglica’s company, Mag Instruments, has sold 420 million of its aluminum-encased flashlights since 1979. Its Maglite brand is known worldwide as a high-quality American product. But the company’s story illustrates just how difficult it is to be all-American. Not only does it face a flood of cheap imports, but Mag is in perpetual legal battle to protect itself from copycats