Legos have become the stuff of legends.
Lego parodies produced by the Iranians started popping up early this year online. The NO KINGS team quickly picked them up and generated new episodes.
AI generated animated propaganda against the U.S.'s war on Iran, done in the style of Lego movies has gone viral on the internet. Homegrown Lego parodies are also flooding media platforms from Tik Tok to YouTube.
The videos have accumulated millions of views across the world. The political messaging on display in the videos is as blunt and cartoonish as the blocky Lego characters. The videos are also fluent in the language of conspiracy and online trolling.
Lego parodies (also known as "brickfilms") span a massive variety of pop culture remakes, covering everything from blockbuster movie trailers and TV show theme songs to political satire and are primarily produced by independent creators and viral animation channels.
Channels like Corey Pine Studios consistently drop Lego parodies of massive franchises, including Star Wars, Barbie, and Spiderman: Across the Spider-Verse.
Channels like Explosive Media (Iran) have gained internet attention for creating detailed viral 3-D animations in a Lego style to parody and mock figures like Trump and Pete Hegseth.
Legos have been around for a very long time. Their inventor, a Danish carpenter named Ole Kristiansen, founded the company in 1932. Legos migrated to America from Denmark in 1961 by making an arrangement with Samsonite to begin producing and selling their products in America and Canada,
Fun Fact; LEGO is derived from the Danish phrase leg godt which means "play well."
Legos popularity is demonstrated by its widespread representation and use in many cultural works, including books, films, and art. It has even been used in the classroom as a teaching tool.
First launched in 1996, the Lego website has developed over the years and provides many extra services beyond an online store and a product catalogue. There are also moderated message boards that were founded in 2001.
Just to show how big Legos are there are ten Legoland amusement parks worldwide. Three of them are in the United States; Carlsbad, California, Winter Haven, Florida, and Goshen, New York.
As it Stands, I never gave much thought to Legos when my kids were growing up and playing with them. I certainly didn't suspect they would someday become an effective tool to mock Trump and his MAGA regime.